Students Raise Awareness of Tobacco Marketing and Underage Smoking for "Seen Enough Tobacco Day"

Oct 13, 2017

A student manning the Seen Enough Tobacco desk at the Institute of Technology in Syracuse.
Credit Tobacco Free Network of CNY

Middle and high school students in Fulton, the Institute of Technology in Syracuse and across the state today called attention to the billions of dollars of tobacco promotion in stores that is likely influencing kids to start smoking at the average age of 13.  Today is Seen Enough Tobacco Day, and students created displays aimed at raising awareness of tobacco placement and advertising.  Joe Wicks is with the Tobacco Free Network of Central New York, and says even pharmacies are partly to blame.

 “It sends a mixed message from pharmacies who are seen community wide as a health and wellness leader and advocate and so It’s confusing when they’re selling a product that when used as intended causes disease, death.”

Some pharmacy chains have stopped selling tobacco products, or don’t place them prominently.  Some locations in New York are even considering laws to prohibit tobacco sales at pharmacies.  Wicks says anything helps, because even third graders are getting hooked.

Students overlooking the information at the Seen Enough Tobacco desk.
Credit Tobacco Free Network of CNY

“Many many smokers I’ve spoken with have started somewhere around eight, nine, ten all the way up. The average is 13 for youth initiation. It doesn’t mean they’re smoking a pack a day at 13, but it means they’re starting. It is daunting when you hear about it and see that it’s a real statistic.”

Wicks says 90 percent of smokers start before age 18, so early prevention is critical.  Otherwise, he says, they might regret it.

 “I have yet to meet someone who smokes who wants you to start smoking and who thinks starting smoking was a good idea themselves. Most, if not all, the smokers I’ve spoken with want to quit. Have not only the desire to quit, but have attempted quitting themselves."

A close up of the Seen Enough Tobacco Board
Credit Tobacco Free Network of CNY

In addition to eliminating point-of-sale marketing, wicks says they’re also working with businesses and municipalities on measures to limit second-hand smoke exposure outdoors.  There’s a petition at  The New York Smokers Quit line is 1-866-ny-quits or