Newhouse School of Public Communications

AI in crisis communications can help messaging & predicting potential problems. Dr. Erika Schneider has found AI-generated messages have perception problems, but AI is an important tool in PR.

Public Relations professionals wrestle with the role AI plays in their crisis messaging & strategy. Newhouse Asst. PR Professor Dr. Erica Schneider has found trust can be an issue, but AI can help predict and avoid some problems, helping preserve organizations' image.

Newhouse Associate Dean of Strategic Initiatives Brad Horn makes the case for better reporting and training of journalists so they can spot illegal doping in sports, and lead to fairer competition.

How concerned should you be about the amount of your data that's online? Syracuse University advertising professor and data expert Beth Egan explains you aren't as targeted as you might think. Plus, the value of that data powers the internet and your smart phone.

With the election nearing, a review of AI-generated content might raise awareness about misinformation. Jason Davis and RC Concepcion share thoughts about AI concerns and benefits.

Extended Reality includes virtual and augmented reality, and AI. Syracuse University Professor is studying psychological & physical effects of immersive media messages.

Have opportunities for women in sports media increased? Successful TV producer Olivia Stomski, who runs Newhouse Sports Media Center, shares thoughts, including whether popularity of women's sports is helping.

A Newhouse School collaboration with the Empire State Games gives students high-level experience in visual and other communications fields.

New research by Newhouse School Advertising Professor Dr. Rebecca Ortiz sheds light on how teens are influenced by media when it comes to sexuality, expression and behavior, as well as other health issues.

WAER staff won awards for best spot news coverage, best sports story and honorable mention for best news feature by Syracuse Press Club.